The website of the well-known Massachusetts Institute of Technology (MIT) underwent a major transformation by the Boston-based design studio Upstatement. They carefully redesigned and produced the entire university website, using the Messina Sans.
MIT’s online presence combines many sites and numerous pages, creating a visually engaging but somewhat chaotic environment. Even without a standard template, each site has its own unique charm. Some might seem outdated at first, but reveal recent updates when you look closer. A simple click can take you to a department site featuring news about Nobel Prizes or lead you to a student-created web app that has lasted despite its quick build. The sites showcase clever use of colour, highlighting creativity at its best.
To understand this project fully, you can check out the complete case study on Upstatement's website or visit www.mit.edu.
The initial page captivates with a sophisticated search feature and highlights one daily story.
Moving beyond the homepage and search, Upstatement meticulously crafted a suite of top-level pages to fulfil user goals. They restructured, redesigned, and introduced new language that truly reflects MIT’s distinctive offerings, position, and personality.